Tuesday, February 8, 2011

Keyword Research--




The Keyword Research module provides intelligence to help you explore, analyze and select better keyword phrases for your content directly from your website. It also enables you to quickly and easily organize your targeted keywords and tag pages using a variety of popular methods.

Keyword technology goes beyond traditional data mining because of the scale and scarcity of the data. For example, in the study of keyword semantics alone, there are many potential relationships such as synonymy, antonymy, similarity, membership, attribute, causation, hierarchy, and substance. Tools in the Keyword Research category exploit such relationships between the keywords. 
//adlab.microsoft.com
Keyword Research 
Build a profitable list of keywords using your competitors’ keywords and by accessing a massive database of related and similar terms and phrases.
//www.keywordspy.com.au/


Keyword ranking—
where your site is ranked in search engines for a keyword—has a major impact on your Web traffic, lead generation and conversions. Research shows that almost half of all search engine users click on a result on the first page, and the higher you rank on that SERP, the better off you are.



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There's no getting around it. Keyword research is a vitally important aspect of your search engine optimization campaign. If your site is targeting the wrong keywords, the search engines and your customers may never find you, resulting in lost dollars and meaningless rankings. By targeting the wrong keywords, you not only put valuable advertising dollars at risk, you are also throwing away all the time and energy you put into getting your site to rank for those terms to begin with. If you want to stay competitive, you can't afford to do that.







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